Our CEO, Richard Sunderland, has been featured as the guest blogger on the Sports Pro website in an article entitled ‘Thinking outside Fulham’s 18-yard-box.’
The article looks at the specific challenges of branding a sports club and the issues that both club and agency must consider.
Sports Pro provides a range of multi-media communications for the B2B sports industry. They deliver the latest news, insights and analysis from the international business of sport, principally through their monthly SportsPro magazine, daily e-bulletin and via their website.
Richard’s blog is available online.